Some ways we can motivate people to use carpooling or any app like BlaBla car or QuickRide:
- Partnering with restaurants so that riders can redeem their points.(or maybe offering discount on zomato gold memberships, amazon prime etc )
- Parking preferences to users in who are packed 4 in companies(Its a bit cracky but still viable.)
- Partner with Marathons or Sponsor Marathons(Because that the place where most responsible people come)
- Give people badges with when they reach a certain level in ride sharing.
- Educating children of high school about the benefits of ride sharing. After all children are big motivators for parents.
- Points earned can be redeemed at toll taxes.
- Targeting tier 2 cities now(capturing large share in small markets)
- Give one option whether to communicate with others or not(some people may want to work during commute)
- The riders sucess data can be used as a collateral by banks to lend loans( a bit crazy but lot of organisations are using data to know credibility of people)
- Rewarding top performers in organisation /annual events of companies.
- I think in future everyone will have a carbon footprint number. You may find it weird but I think it will be possible. Carbon footprint number will make us accountable for earth.
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